Item 3168396 93/12/24 05:27 From: DARREN_SMITH@NEXT.COM@INET# Internet Gateway Subject: NEXTSTEP Developer Conference Update For a brochure or information about specific sessions, please contact DCI at (800) 767-2336. Reference Priority Customer Number: AWCER00 ______________________________________________________ THE SUBJECT IS OBJECTS NEXTSTEP East Coast Developer Conference Sheraton Washington, Washington D.C. January 24 - 26, 1994 The first annual NEXTSTEP East Coast Developer Conference is your opportunity to experience object-oriented computing with NEXTSTEP, the product that Byte magazine has called the most respected piece of software on the planet. The Conference spans three days combining two full days of technical sessions with one day of NEXTSTEP Tutorials. Designed for software developers, information systems management, systems integrators, VAR's, and independent software vendors, this is the premier East Coast event to learn more about object-oriented technology and the development of mission-critical custom applications with NEXTSTEP. This East Coast event is a natural complement to the West Coast Developer Conference, to be held concurrently with NeXTWORLD Expo in June. If objects are in your future, you won't want to miss this important event. We look forward to seeing you. KEYNOTE SPEAKERS Steve Jobs Chairman and CEO NeXT Computer, Inc. Steve Jobs will demonstrate how object-oriented NEXTSTEP can revolutionize the development of mission-critical custom applications today. Paul Strassmann Former Director of Defense Information U.S. Government Paul Strassmann discusses the current transition of software creation, from a hand-crafted art form to a product assembled out of standard components. CONFERENCE SESSIONS The Conferences four tracks focus on both business and technical aspects of NEXTSTEP application development. Each track provides a different perspective on understanding and working with NEXTSTEP. Take a closer look at object kits and distributed objects. Or follow the track designed specifically to give managers an overview of the technical services and development opportunities offered with NEXTSTEP. Another track focuses on hardware platforms, system administration and configuration issues for the systems engineer. To benefit most from the breadth of topics offered at the Conference, we encourage you to review and attend sessions from several tracks. The mid-day break is reserved for informal Birds-of-a-Feather sessions about topics of special interest to developers or to visit with a variety of NEXTSTEP partners showcasing their products and solutions. Developers may reserve a time slot to conduct a Birds-of-a-Feather session of their choice by sending e-mail to bof@next.com with information about the topic and moderator. GENERAL SESSIONS The general sessions are in-depth looks at broad, important programming topics debugging and performance tuning. These will be opportunities to learn skills that will immediately affect your development efforts and your results. The Zen of Debugging Julie Zelenski, Lecturer, Stanford University and Developer Support Engineer, NeXT Computer, Inc. This session was clearly the most popular and talked-about session from the 1993 Developer Conference. Julie shares her bag of tricks and hints for debugging in the NEXTSTEP development environment. This is the place to come to fill out your repertoire of debugging methods. Useful and little used features of GDB are exposed, an example of how to inspect the stack frame is shown, and a rundown of the runtime system is made, along with discussions of many other topics. You will definitely learn new techniques in this challenging and extremely informative session. Getting More Speed Out of Your Application Trey Matteson, Manager, Application Kit Group NeXT Computer, Inc. This session discusses a wide range of methods for measuring and improving the performance of your application. Topics include memory allocation strategies, code reordering, Window Server memory usage, drawing speed, reducing launch times, and implications of NEXTSTEP's expanding hardware base. NEXTSTEP TUTORIALS The Conference opens with a day of optional tutorials to help attendees prepare for the Conference sessions. Attendees new to NEXTSTEP will want to take the one day introduction to the user and developer systems, covered in the NEXTSTEP Immersion track. Others who have already done some NEXTSTEP development might be interested in learning more about a different area of the system. Sessions in the second track, NEXTSTEP Developer, provide a chance to get a head start on two popular subjects Object-Oriented Design and the Database Kit. All tutorials are instructed by NeXT Training staff and are in lecture format. HANDS-ON WITH NEXTSTEP If you're new to NEXTSTEP, this is your chance to learn the basics. You can sign up to spend some time with an expert on the subject of your choice. Visit NeXT's hospitality suite and meet with NeXT's training staff who will provide instruction (one-on-one) for both end users and developers. User tutorials are scheduled throughout the two days of the Conference to introduce new users to NEXTSTEP and to provide guidance on navigating the workspace, working with applications, and using NEXTSTEP features. Developer tutorials provide two learning opportunities: hands-on instruction in boot camp issues as well as one-on-one time with a NeXT expert on specific development topics. NEXTSTEP DEVELOPER BUNDLE For just $995, Conference attendees are eligible to purchase a special developer bundle including: - NEXTSTEP Release 3.2 User (for Intel) and Developer products - One single-user license of Borland's InterBase SQL database server. - DBKit InterBase Adapter. This is a $5,000 savings. Limited to one per Conference attendee, must be present to receive bundle. REGISTRATION INFORMATION To Register: (Please reference Priority Customer Number AWCER00) Call 800-767-2336 24 hours a day (U.S. and Canada only) For International Registration Call 508/470-3880 DCI 204 Andover Street Andover, MA 01810 Conference Registration Fee (4076) $595 January 25-26, 1994 Conference Registration Fee with Product Bundle (4076N) $1,590 January 25-26, 1994 (plus shipping and handling) Product Bundle price includes Conference registration plus NEXTSTEP Release 3.2 User and Developer products, Borland's InterBase SQL database server, and the DBKit Adapter for InterBase, a $5,000 savings! Tutorial Registration Fee January 24, 1994 $200 per Tutorial $300 per Tutorial (non-conference attendees) CONFERENCE HOURS Monday, January 24 9:30a.m. - 4:30p.m. Tuesday, January 25 9:00a.m.- 6:00p.m. Wednesday, January 26 9:00a.m. - 6:00p.m. Hope to see you there! =END=